Worthy

Packaging
Written By Randy Herbertson

The Worthy Company is a wellness-focused food and lifestyle brand created by two busy moms with a passion for healthy living. TVB helped to launch their brand and began that journey with a brand foundation that identified how the brand can make an impact in the market. TVB took to logo and packaging designs for the product, creating original photography and video for digital marketing, and prepared investor decks.

 

Logo & Packaging

 

Brand Foundations

Randy Herbertson

The Visual Brand (TVB) is a Metro New York based brand innovation studio, the second generation of a successful NYC based studio founded by branding veteran Randy Herbertson. TVB works with leading and emerging local, national and international brands and companies in well-established practice areas including insight development and brand and messaging foundation, and full service design from packaging, motion design, industrial and environmental design to print, video/tv and digital. Grown in the digital era, TVB leverages and builds on leading edge technology across its practice areas. TVB has a multinational presence and native bi-lingual capabilities with a close partnership in Latin America.

https://thevisualbrand.com
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